About
Welcome to SimplyFocused
Efficiency Meets Innovation to Empower Teams and Drive Meaningful Results
At SimplyFocused, we believe that accountability and streamlined processes are the foundation of a thriving credit union. That’s why we’ve designed a platform tailored to simplify sales workflows, enhance team success, and uncover hidden opportunities. Whether you’re looking to improve lead management or increase revenue, SimplyFocused is here to help your business succeed.
Our Mission
Empower Teams
To empower teams to achieve their personal and professional goals by providing high-quality, innovative tools that promote accountability, efficiency, and growth every day.
SimplyFocused
Why Choose Us?
- Premium Performance: Our platform transforms your sales process, turning applications into measurable growth—on average, one application generates 2.5 additional sales.
- Effortless Accountability: We simplify lead tracking and provide real-time dashboards to ensure nothing slips through the cracks.
- Team-Centered Approach: SimplyFocused is built to help internal teams thrive by reducing friction and focusing on results.
Our Story
SimplyFocused was founded by Choice Creative Solutions, a wholly owned CUSO of Community Choice Credit Union, with a mission to redefine how Credit Unions manage leads and drive sales. Recognizing that many organizations lacked a streamlined system to track opportunities and foster growth, we set out to create a solution that truly works. Today, SimplyFocused is helping credit unions unlock their full potential by turning obstacles into opportunities.
Join Our Community
We’re more than a platform—we’re a partner in your success. Join our community of forward-thinking credit unions who are redefining accountability and embracing innovation. Connect with us to learn how SimplyFocused can transform your team’s performance and help your business thrive.
Let’s simplify success together!
SimplyFocused Provides Opportunities
Connect your members to relevant parts of your team
We believed that there are enough opportunities for every credit union to thrive but only a few know about them. Our software connects your members and potential members to all the relevant parts of your team—member services, loan officers, marketing—so you can be what your member needs you to be when they need you.
Making Credit Unions More Competitive
SimplyFocused is a software solution and a wholly owned CUSO which means it is our goal to give credit unions a leg up when it comes to growing their membership and growing the loyalty of their current members.
We want to give managers the insight to know which officers are working every possible opportunity and which need more encouragement. We want to give marketers hard data when it comes to knowing which campaigns are working and what messaging to use next. We want to give leaders total confidence that their team is working at maximum potential.
We want to give credit unions a fighting chance.